**Slow Motion Longboards Most innovative business Award 2006**

Mission Statement is to be a well-respected custom Longboard designer, who concentrates on quality not quantity.

History The Slow Motion Concept was born in 2003 when Sharma, as part of her studies at the College of the Canadian Rockies, created her first longboard. Following her desire to create quality longboards "bulilt for true individuals" the first creations were entirely hand crafted in Sharma's home in Golden BC. Her kitchen transformed into a workbench for cutting shapes and her bathroom into a seven-clamp soaking station, that through much experimentation, developed a manufacturing process that achieved her desired kick and concave.

This process and the materials used were designed to reflect the same "true to the roots" philosophy that Slow Motion, to this day, maintains in order to "create a classic character in each hand-painted deck". The result being a "unique beauty in each deck" that Sharma justifiably notes is "a timely process, but well worth the wait". Over the last 2 years Slow Motion has quickly evolved with 5 distinct styles of decks being available.

The decks themselves are now being steam pressed by a top-end skateboard manufacturer, thereby allowing Sharma to concentrate on her creative talents on painting, deck design and further development of the Slow Motion concept and it's artistic style. In 2005 Sharma's first Canadian rep (Mitchell Lupichuk) bought shares in Slow Motion and together, they began hiring artists and formed their new apparel line.